With increasing interest in both comfortable clothing as well as health during the Pandemic, this Nike shoe store allows customers to test products out while still shopping safely. The shoes are displayed through hanging cables above a circulation track. This track creates a directional flow to prevent collisions. The LED lights from the track encourage separation along with the walls created by the hanging shoes, as well as promote a high tech and energetic environment, influencing customers to shop quickly. The high tech atmosphere is captured through the screen on the wall displaying advertisements. The design encourages a safer experience.
